Ebook One Simple Idea, Revised and Expanded Edition: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work, by Stephen Key
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One Simple Idea, Revised and Expanded Edition: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work, by Stephen Key
Ebook One Simple Idea, Revised and Expanded Edition: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work, by Stephen Key
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Product details
Hardcover: 288 pages
Publisher: McGraw-Hill Education; 2 edition (October 6, 2015)
Language: English
ISBN-10: 1259589676
ISBN-13: 978-1259589676
Product Dimensions:
6.3 x 1 x 9.3 inches
Shipping Weight: 1.2 pounds (View shipping rates and policies)
Average Customer Review:
4.7 out of 5 stars
617 customer reviews
Amazon Best Sellers Rank:
#14,671 in Books (See Top 100 in Books)
I must say that "One Simple Idea" has helped me all the way thru the process of getting my own idea out there. I have already gone thru one patent with no success. With "One Simple Idea" I got all the information I needed to go step by step to move forward. I saved so much money and many mistakes just by reading Steven Keys book. On November 12,2016, I signed my first Licensing Agreement with a large Manufacturer that producesYard and Garden material. In fact they are test Marketing my idea in the large Big Box stores as I'm writing this review. So if you have an idea and have no clue of what to do, then your best bet is to get "One Simple Idea". It's affordable and very easy to understand. Steven wrote it to have anyone who doesn't want to go through the humble-jumble of trying to figure out what's he or she is reading about. Just EZ to Read. Shoots...for less than a HOT Pepperoni Pizza, you can get going by getting yourself this book and who knows...buy yourself the whole Pizza shop!Keep on Dreaming...You won't regret it!Ernest Kalani Makainai
I love this book! I'm in the process of developing a product and it gave great insight not only the creative process of my idea, but also on what steps to take after the creative process. It teaches you some inexpensive ways to protect your product when sharing your idea to potential investors or distributors. This book also not only teaches you how to find and contact large distribution company's on your own, but it tells you what to do to build your confidence before contacting the companies you're most interested in. I'm developing a sporting goods product and I wanted to find a school to help me test and make any changes I may need to help me produce a great product for my market. So I used the techniques I learned from this book to call some schools and to my surprise! I was able to not only get the schools president on the phone and speak with him but he gave me his personal contact information and is willing to help me along the way!! It was so unexpected that my wife was in the background laughing at the shock on my face as it was happening.
I was thinking of taking a product to market myself. Then I realized all the time and money and overall responsibility it would take to run at company. I decided I'd rather let someone else of it. In the throes of that decision I came across this book and some of the youtube information. I loved the book, wished I had read it earlier but am so glad I read it now. My plans have changed. I'm working with Steven and his group, have a terrific mentor and everyday am excited. I am sure I'm going to licensing my current product and then there are more to come. Bottom line, great informative book that will serve you well whether you decide to go it on your own or work with Steven. Now matter how much business experience you think you have, the book and company will save you time time time and give you a laser focused way to license a product. I don't work for the White House so there is no conflict of interest if I say BUY THIS BOOK!
Stephen's impact is indeed a global one and this book empowers the common guy to think BIGGER and act faster with the information as the leverage. In writing this book it is my sincere belief that he's been a catalyst to build ecosystems of wealth in communities that might otherwise ho begging in terms of knowledge. I am grateful Stephen has written this book,articles,interviews granted. Only a "Truly"creative mind can make the complicated simpler.Stephen Key has done so and more here! I'm not where I want to be on my ideas yet but,I'm fleshing them out now without the fear and trepidation I had prior to reading 'One Simple Idea'!
The author goes into great detail to explain the the ins and outs of licensing your product ideas to companies. I respected his thoroughness, energy and inspirational stories and it was an easy read. Only downside was it is a tad sugarcoated and he makes it seem like companies are just dying to hear from you and license your ideas. He also skipped over the fact that 90% of products fail to make any real money, so it takes a lot more than "One Simple Idea" to succeed at this game. More like one REALLY good idea.
This book is one of the best books on this subject. After reading this book and following Stephen and his co fonder, Andrew Krauss on YouTube, I signed up for their coaching on "inventRight.com." If you have ideas and do not know how to bring them to "LIFE", to the market? Get this book, start watching Stephen and Andrew on YouTube and sign up for their coaching! It is well worth the money and the education. I was a 2017 student of them and I am now working on licensing my first product or possibly taking it to market myself all because of what I learned with invenRight!!Change yourself and your future in the coming year and get the knowledge you need to be successful.
This is a tremendous book and covers all the essential information you need to bring your idea to life.The small amount of money you will spend on this book is dwarfed by the confidence it provides in giving you a road map to license your idea as well as potentially helping you to avoid wasting thousands of dollars in prototype costs and legal fees.If you are developing your idea or about to present your idea to a Licensor and don't feel you have the time to read it because you feel it will "slow you down". Stop, pause, take a breath, slow down and read this book. Your idea will still be there when you are done and you will be much more competent to proceed. In fact, the knowledge you will gain will ultimately save you much time (and again - money).
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